American music artist Taylor Swift is touching milestones, even during a year marked by concert inflation. Reports have stated that Swift who is currently on her ‘The Eras Tour’, is earning more than $13 million (over ₹100 crore) a night.
This puts Taylor Swift on the trajectory to deliver the highest-grossing tour in music history.
Taylor Swift, who enjoys a huge loyal fan following, also known as the Swifties, is on pace to gross more than $1 billion, a threshold no artist has ever hit. Through 22 dates, the tour has grossed $300 million, according to Pollstar, an industry publication. She was scheduled to perform more than 50 dates in the US in all and then go abroad. Pollstar estimates Eras could top $1.3 billion, reports Bloomberg.
This comes days after Beyoncé’s Stockholm concert was held responsible for dip in inflation in Sweden. It was reported that a number of fans had travelled from overseas to see the shows, taking advantage of the weak Swedish currency and lower ticket prices.